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Book Review: Brad Wolff, People Problems? How to Create
People Solutions for a Competitive Advantage. Alpharetta, GA:
Peoplemaximizers.com, 2018.
Brad Wolff and the People Maximizer
group are on the right track for business improvement and can provide any
business very important guidance. But these insights will only work if the
owners and/or leaders are willing to internally adapt to be competitive in
today’s marketplace.
This is a short and well-written
book that does not use extensive technical language. The insights are presented
in a very interesting fashion that will hold your attention to the last page.
Wolff explains that having a good
company culture is vital to maximizing the potential output and creativity of
each person employed there. Just having the right process and technology in
place will not be enough if competitive employees are undermining the efforts
of their so-called team members. It is vital to address key issues with the
people who will make or break a business. A change in the internal culture can
put a company on the cutting edge of the modern changing business environment
and prepared to succeed in the marketplace.
The traditional paradigm of people
management is challenged in this work. An effective alternative is offered.
Likewise, examples are given from extremely successful companies that are
maximizing the output and happiness of their people through these changes. When
the company culture is desirable, leaders can both hire and develop the right
people who will produce amazing results and these talented people will want to
stay a part of the team.
From my experience, I can see how
these principles would transform various construction sub-contractor teams, shipyards, direct sales, university departments, computer hardware/software companies, automotive repair shops, both church and non-profit staffs as well as financial
institutions. The examples in the book include a leading dot.com corporation.
If you are a business leader,
manager, senior pastor or an owner of a business, you need to read this book
and think deeply about the proposed paradigm shift. The proposed change can be
from frustration to joy for everyone who is aligned to the business Mission
Statement. Your business can have the competitive edge and customer attraction
of a Wegmans Grocery Store rather than the results of delaying adaptation of
Blockbuster Video Rentals. Take up and read!
